Can Your Customers Find You?

By ,  Thursday, June 14th, 2012

How Customers Find Your Business

There are 3 ways a potential customer can find out about your business online and 3 ways for them to get that information.

3 Ways to Learn about the Salt Lake Widget Company

  • Your Website
  • A Web Property You Control
  • A Web Property You DO NOT Control

3 Ways Potential Customers Get to Information on Your Company

  • Direct Traffic – Typing in the address of the website (URL) directly into the browser
  • Referral Traffic – Clicking a link from another website
  • Search Engine Traffic – Doing a search on Google, Bing, Yahoo, or another search engine

What You Must Do

As a business owner you need to make sure to do the following:

  • Have a website and control as many other web properties as you can
  • Get links to your website in as many places as you can
  • Turn customers into a captive audience

A Lot of Work?

Does all of this sound like a lot of work? Well it is, but don’t feel overwhelmed. You can take it one step at a time, or you can just give us a call and we can take care of it for you. Either way, once you get started you will be glad you did.

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